Tonight on the local news they did a consumer protection type piece pointing out that all of the products now being promoted as part of the breast cancer awareness program are donating money automatically. That putting something in "pink" didn't mean that you were actually helping anything by buying the product, most of the time there are further details on the back of the packaging that have to be met.
The most ridiculous thing I've seen so far at Krogers is this whole kitchen set of pink pots, pans, utensils and all are priced way over what they are worth. As one example $9.99 for a spatula just because it's "pink".
Take Campbells Soup as one example, Chicken Noodle and Tomato are in pink cans and it says purchasing it will create a donation for breast cancer awareness but not how much...nor is there any information on their website.
Personally I think it's pretty sleezy to try to sell a product when the reality appears to be more about clever marketing than really trying to help breast cancer. So, becareful of all of the "pink" things on the market...they aren't all genuine.
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4 comments:
If people want to give to charity, give money directly to the people who need it dircetly. It will involve person to person contact and most people would rather buy a product or write a check and not see the "lowly" people who are in need of that charity.
Sad but true.
I always thought marketing and sleaze were synonyms
It's scary when you start asking "charity" companies for their percentages what you often find. The worst ones are where the people on the other end just don't know, when they find out even they're disturbed by the numbers they find.
Cyberseaer has the right idea, donate directly, not through solicitations of any kind.
Those professsional fund raisers are notorious for sucking up most of your well-intentioned donations for themselves, leaving crumbs for the intended charity.
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